About us
People first. Everything else around them.
728 is an independent internet community with its own history, infrastructure and digital products. At its core are people. Games, platforms and projects change over time, but the community remains the common point they appear around.
728 grew out of a group of people who talked, played, built projects, argued, made up and gathered a history of their own. Over time the community grew its own digital infrastructure: game servers, services, identity systems and internal products.
The idea is simple
Games change.
Platforms change.
People grow up.
728 stays.
What we do
Not built around one game.
Discord, Telegram, Minecraft, Rust and other services are places where the community meets. None of them defines its existence.
Members play together, talk, build their own projects, take part in game seasons and in the infrastructure, or simply remain part of the company.
Over the years 728 has formed its own
- History
- Culture and inside jokes
- Visual identity
- Game projects
- Digital infrastructure
- Services
- Role system
- Technical and creative projects
The aim is to keep this identity and, step by step, build a sustainable digital environment of its own around the community.
728dev
Built by the community, for the community and beyond.
728 is the community and the main brand. 728dev is its developer side: the people who build the products 728 runs on, and products for everyone outside it too.
- Stage: Alpha: development and testing
AETHQ
The central digital platform of 728. One identity instead of a set of accounts, roles and game profiles.
- Stage: MVP in development
recae
A messenger for communities: servers, channels, direct messages and voice, with sign-in through AETHQ.
- Stage: MVP in development
AE OS
A Windows 11 modification of our own, for a more controlled and flexible working environment.
Join us
Open by invitation.
Registration is invite-only, so the community stays small and familiar. Sign in with your AETHQ ID, or create one if you have a code.